After creating Rushden Compost an ecommerce website in mid 2020, the company grow from strength to strength and had expansion plans for 2021. These plans required a rebrand from Rushden Compost to Midlands Compost to show that the company now services a much wider area. Simon (business owner), came back to us to discuss the changes that were needed and we set to work planning the rebrand down to the smallest detail. The brief was to ensure that we maintained the familiarity of the Rushden Compost website to ensure existing customers knew it was still the same business that they have come to know and trust. We completed the work at night on Sunday 28th February to make sure that when the website was down, it did not impact on sales and was ready for Simon’s launch on Monday at 9am. The rebrand went perfectly and we kept in contact with Simon throughout the process to ensure that he was happy with the final look before launching the next day.
Original Rushden Compost project details:
Rushden Compost is a supplier of top quality garden products and needed an ecommerce website to grow their customer base and business. The clients vision was for customers to view and order products online and making sure that the site was easy to use by all of their customers; the ablility for customers to earn points via a ‘refer a friend’ scheme; the ability for manually created invoices to be payable via the website by card or paypal; and the ability to grow their product range simpily and easily. After creating a prototype website and getting the go ahead from the client, we have designed and built an ecommerce platform that can be scaled to meet the growing needs of the business and has been built with the ability for customers who have not ordered through the website to pay for their invoice online. Rushden Compost has a diverse customer base meaning the UX design had to be easily accessible for all their customers and for them to go through a simple online ordering process.